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VisitAberdeenshire Presents... Marketing smarter - how we attract the right visitors and how you can too

About this event

Ever wondered how VisitAberdeenshire chooses the right visitors to target and how we get them to visit the region?

Join us for the next webinar in the VisitAberdeenshire Presents...series, where our marketing team will take you behind the scenes of our visitor marketing activity. You’ll learn:

  • How we define and profile our target audiences
  • Where, when and how we reach them through data-driven campaigns
  • Real-life examples of recent marketing activity, including our Northern Nights partnership with Caledonian Sleeper
  • How you can tap into our insights and get involved in future campaigns
  • The advertising opportunities we offer and how they can help raise your visibility

Whether you’re new to tourism marketing or looking to sharpen your strategy, this webinar will give you practical tips and inspiration to help you market smarter.

Don’t miss it – register now.

Date: Thursday 19 June

Time: 10am – 10:45am

Location: Microsoft Teams

Please note, this event is for tourism and hospitality businesses based in/or operating in Aberdeen and Aberdeenshire only.

Event Key Information

  • Venue: Microsoft Teams
  • Dates: 19-06-2025
  • Time: 10:00 - 10:45

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