Developing a Marketing Strategy

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Developing a Marketing Strategy

The webinar includes practical advice on developing a marketing strategy with key principles to be considered, for example how to know and effectively communicate using a wide range of online and offline channels. It also includes helpful tools to use in your business on an ongoing basis to further develop and continually refresh your strategy. This webinar is relevant for all tourism businesses.

The webinar was originally broadcast on 2 March 2021

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