Working with the travel trade

VisitAberdeenshire's Travel Trade Ready Programme helps you get closer to the travel trade route to market. Our webinars and workshops are very practical and give guidance on what travel trade buyers are looking for, how they operate, as well as tips and ideas on developing travel trade friendly products.

Getting started

Use the Working with the travel trade guide below for a straightforward introduction to the opportunities available to Aberdeen and Aberdeenshire’s tourism businesses, enabling you to grow your business through working with the national and international travel trade.

If you would like to develop a travel trade product, or discuss marketing your existing travel trade products, please email industry@visitabdn.com.

VisitAberdeenshire and the travel trade

We promote the destination to travel trade intermediaries, including specialist golf operators and cruise excursion companies, to influence them to include the destination in their programmes. We target buyers at trade shows and exhibitions and invite operators on familiarisation visits so they can experience the destination for themselves and identify products relevant for their clients. If you have a travel trade friendly product, you can be involved where relevant by hosting visits on a complimentary or subsidised cost basis.

Working with the travel trade