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In addition to the toolkit below, we have developed a Travel Trade Ready Programme to help you get closer to this route to market. Our webinars and workshops are very practical and give guidance on what travel trade buyers are looking for, how they operate, as well as tips and ideas on developing travel trade friendly products. If you would like to develop a travel trade product, or discuss marketing your existing travel trade products, please email industry@visitabdn.com.
We promote the destination to travel trade intermediaries, including specialist golf operators and cruise excursion companies, to influence them to include the destination in their programmes. We target buyers at trade shows and exhibitions and invite operators on familiarisation visits so they can experience the destination for themselves and identify products relevant for their clients. If you have a travel trade friendly product, you can be involved where relevant by hosting visits on a complimentary or subsidised cost basis.
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