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Read the results from our October Quarterly Business Monitor

30/11/2022

By Deirdre O'Donnell

Our October Quarterly Business Monitor shares insights from businesses in the region on past performance over the period from July to September, as well as a look ahead to enquiries and future bookings.

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Get to 'Know Your Destination' in our new online training modules

02/11/2022

By Kayleigh McLeish

We are delighted to launch a suite of five new online training modules designed to help frontline tourism and hospitality staff enhance their knowledge of the destination and all it has to offer. Sign up for free now!

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Applications now open! Game Changer Programme for Tourism Businesses

01/11/2022

By Christina Wright

Applications are welcomed from tourism and hospitality businesses in Aberdeen and Aberdeenshire for the 2023 Game Changer Programme for Tourism Businesses. The programme is designed to help you grow your business and is highly rated by previous participants. Applications close 28 November 2022.

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We need your help to understand the current state of the tourism sector in the North-east

10/10/2022

By Deirdre O'Donnell

Help us build a picture of the current state of the tourism and hospitality sector in Aberdeen and Aberdeenshire by completing our quarterly Business Monitor. The more businesses that take part, the more representative the picture will be. The survey closes on the evening of Monday 17 October.

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Views sought on implementation of the Framework for Growth

03/10/2022

By Christina Wright

Following the launch in August of the Framework for Growth, a reassessment of the 2018 Destination Strategy, we are asking for your thoughts on how best to implement the priorities set out for the region through to 2030 and invite you to complete a survey which will be open until 10 October.

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Countdown begins to North East food and drink festival

23/09/2022

By Christina Wright

With only a week to go, food and drink producers across North East Scotland are preparing to throw their doors open to the public for this year’s Provenance Festival, which takes place across the region from Friday 30 September through to 9 October.

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Latest insights into how people perceive our region

02/09/2022

By Deirdre O'Donnell

Our latest Factsheets summarise consumer research we carried out earlier this year. Discover the key findings from an in-depth survey conducted with our own leisure consumer database exploring their perceptions of the region and how they think we compare to other destinations. Our second Factsheet shares the results of focus groups we conducted in the central belt of Scotland and north of England exploring perceptions and sentiments towards the region.

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Launch of new destination strategy: Framework for Growth 2022-2030

26/08/2022

By Christina Wright

A bold and ambitious plan for growth in the tourism sector in Aberdeen and Aberdeenshire has been launched. Commissioned by VisitAberdeenshire on behalf of the tourism sector and supported by Scottish Enterprise, the Framework for Growth has assessed the achievements of the 2018 destination strategy and identified future trends and opportunities through to 2030.

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Tour of Britain window dressing competition

09/08/2022

By Christina Wright

Businesses in Aberdeen are invited to dress their windows with a cycling design or theme in the lead up to the Tour of Britain, which departs from Aberdeen on Sunday 4 September. Some great prizes are on offer for the best dressed windows!

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Escape to the City

03/08/2022

By Christina Wright

Our latest campaign, supported by the VisitScotland Destination Marketing Fund, encourages visitors to come and experience Aberdeen and all it has to offer.

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