Creating barrier-free customer journeys: Part 1 - Visual awareness
How can you ensure that visually impaired guests and visitors have an enjoyable experience without barriers? From discovering you online and placing a booking to crossing the threshold and having an enjoyable experience, there may be obstacles that you're unaware of.
First in our series of sensory awareness webinars with North East Sensory Services, this webinar is a practical guide designed to help tourism and hospitality businesses build confidence in welcoming all customers. Discover the small changes that you can easily implement to engage with customers at each stage of their booking journey, and feel empowered in your ability to provide an inclusive experience.
This two-hour webinar will introduce you to visual impairment and the profound practical and emotional impact it has on people's daily lives. We will also explore some of the simple adaptations, adjustments, changes, and support that you can provide to your customers who are visually impaired so that they can make contact, engage, and feel included in the services you provide.
This video was created using Filmora and took place on 11 March 2025.
Creating barrier free customer journeys: Part 2 - Deaf awareness
How can you ensure that your venue or experience is accessible to people who are deaf or have hearing loss? From discovering your business and placing a booking to crossing the threshold and having an enjoyable experience, there may be obstacles that you're unaware of.
This webinar is part 2 in our series of sensory awareness webinars with North East Sensory Services, and is a practical guide designed to help tourism and hospitality businesses build confidence in welcoming all customers. Discover the small changes that you can easily implement to engage with customers at each stage of their journey and feel empowered in your ability to provide an inclusive experience.
This two-hour webinar will introduce you to deafness and hearing loss. You will find out about the different degrees of deafness and the impact this has on communication, what sign language is and who uses it, the different barriers that people with deafness experience day to day, and what you can do to make sure that people who are Deaf or hard of hearing feel included and involved in the services that you provide.
This video was created on Filmora on Thursday 20 March 2025.
The Benefits of Inclusive Tourism for Aberdeen and Aberdeenshire
This webinar was designed to help attendees understand the benefits of inclusive tourism to their business, identify actions to improve customer service and enhance their information provision online. The webinar demonstrated good practice examples from both consumer and business perspectives.
For this session, we were delighted to be joined by Marina DiDuca, Inclusive Tourism Manager at VisitScotland and Carrie-Anne Lightley, Head of Marketing at AccessAble and one of the UK’s accessible travel bloggers.
This webinar included breakout discussions, however they were not recorded.
This webinar took place on 5 October 2023. This video was made on Filmora.