New London & Scotland dual destination campaign
22 March 2023
Visitaberdeenshire is championing an innovative campaign to attract visitors from the west coast of the USA. Led by VisitScotland and London & Partners, and funded by the UK Government’s GREAT Britain campaign, this collaboration with Expedia and Caledonian Sleeper will encourage US visitors to take a two-centre break in London and Scotland. We’re delighted to see Dunnottar Castle featuring prominently in one of the advertising creatives and within the campaign website
The campaign will run until 30 April.