VisitAberdeenshire urges Aberdeen and Aberdeenshire businesses to complete quarterly industry survey to help inform tourism picture in the North-east
9 January 2023
VisitAberdeenshire has launched its latest quarterly Business Monitor online survey, designed to gather essential insight into current trading conditions for local tourism and hospitality businesses.
Tourism businesses from across Aberdeen and Aberdeenshire are invited to complete the anonymous survey, which closes on Monday 16 January.
Chris Foy, Chief Executive, VisitAberdeenshire, said: “The quarterly Business Monitor is a litmus test for the state of play in the sector. The insights gathered help us understand the current challenges, and opportunities faced by tourism and hospitality business across Aberdeen and Aberdeenshire.
“From the results, we’re able to fine tune our activities to reflect the needs of businesses. The more businesses that take part, the richer and more accurate picture we’ll have.”
Once the survey closes, the data is analysed and reviewed and made available as a downloadable report on the VisitAberdeenshire website.
Mr Foy continued: “The shareable quarterly report will provide useful insight for your business, VisitAberdeenshire and the industry as a whole, giving current data relating to enquiry and booking trends levels of optimism as we look ahead.”
The live survey can be found here: https://surveyhero.com/c/QBM6