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July 2023

July 2023

The July Quarterly Business Monitor looked back at trading performance within the tourism and hospitality sector in Aberdeen and Aberdeenshire during April - June 2023.

Some of the key findings are noted below:

  • Visitor numbers from the local area, elsewhere in Scotland and the rest of the UK were predominantly about the same as normal. Looking to international visitors, 40% of respondents indicated that they were seeing more overseas visitors than normal.
  • The main highlights reported included strong demand, several business seeing the return of international visitors and the positive impact the good weather had on many of the respondents' trading performance.
  • Barriers noted were increasing business costs and recruitment challenges.
  • Looking ahead, the majority of respondents indicated that enquiries and bookings for the next 3+ months are about the same as normal. However, a significant percentage said they were seeing fewer enquiries and bookings than normal, a reflection perhaps on the ongoing impact of the cost of living together with a shortened booking window.

Click on the links below to read the highlights in our easily accessible Factsheet, or to read through the full slide deck of findings from the latest survey.

We use the survey results when speaking with our stakeholders and to inform our own business decisions within the organisation. We hope you find the results useful, and welcome any comments you have.

To discuss the Monitor or any insights related enquiries, contact Deirdre O’Donnell at insights@visitabdn.com.

Quarterly Business Monitor July 2023 Factsheet

Quarterly Business Monitor July 2023 Full Slide Deck

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