Vicki Miller
VisitScotland
Vicki Miller is a strategic marketing professional with over 30 years’ experience. Vicki is currently Chief Executive Officer of VisitScotland, previously holding the post of Director of Marketing & Digital. Her leadership ensures VisitScotland delivers its core purpose to drive the visitor economy, growing its value to Scotland, generating a positive economic and social impact in communities & destinations across Scotland; working collaboratively with local stakeholders to inspire and influence visitors to make responsible and sustainable choices.
Other positions held include: an Advisory Board Member to The Marketing Society, Scotland; Board Member of Traveltech for Scotland; and a Charity Trustee for the Scottish Children’s Lottery Trust
