Our marketing activity

Our marketing activity

Our marketing campaigns drive traffic to our inspirational website and focus on culture, heritage and events, touring and the great outdoors, and food and drink, aligned to the Destination Strategy themes.

Media and influencer visits, themed blog, digital ads, social media ads, bespoke video edits, e-newsletters, itineraries and prize draws all feature in our campaigns.

We also develop and deliver campaigns in partnership with third party organisations. Recent examples include Loganair, Mackie’s and LNER.

Find out more about our current, upcoming and past campaigns below.