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Tourism business growth programme cohort graduate from trailblazing initiative
29/04/2024
Graduates of the Tourism Game Changer business growth programme have celebrated completing the latest round of the industry development initiative. Since its inception in 2018, more than 50 businesses have benefitted from ...
VisitAberdeenshire’s marketing campaign with Caledonian Sleeper generates nearly half a million pounds of visitor spend in the North-east of Scotland
18/04/2024
VisitAberdeenshire, the destination marketing organisation for Aberdeen and Aberdeenshire, has generated £500,000 of visitor spend as a result of a marketing campaign supported by Caledonian Sleeper. The digital campaign ran in ...
Spring into the city with VisitAberdeenshire’s latest promotional campaign
14/02/2024
VisitAberdeenshire is continuing to encourage North-east residents to explore Aberdeen city this spring, with its latest ‘Make a day of it’ promotion. VisitAberdeenshire’s multi-channel advertising campaign, delivered in partnership ...
VisitAberdeenshire seeks tourism businesses’ views on the last quarter
08/01/2024
VisitAberdeenshire, the regional destination marketing organisation for Aberdeen and Aberdeenshire, has launched its latest Quarterly Business Monitor survey to help understand the trading environment from October to December, and what ...
VisitAberdeenshire launches digital travel trade product guide
04/01/2024
VisitAberdeenshire has launched a digital travel trade product guide, the essential compendium of bookable experiences across North-east Scotland for inbound and domestic trade buyers. The guide is hosted on the ...
VisitAberdeenshire launches exclusive advertising opportunities for local businesses
04/12/2023
VisitAberdeenshire is offering businesses the chance to secure promotional space to a potential audience of more than 200,000 customers as it launches new advertising initiative. With a growing consumer database that ...
Opinions on tourism and hospitality trade during the last quarter sought in latest Business Monitor survey
05/10/2023
VisitAberdeenshire’s latest Quarterly Business Monitor is now live, a survey that requires the input of tourism and hospitality businesses to help understand current trading conditions. Launched two years ago, ...
Provenance Festival 2023 kicks-off 10 days of food and drink events and experiences
29/09/2023
Provenance Festival, the North-east’s food and drink extravaganza, officially kicks off today with more than 100 events scheduled over the next 10 days. More than 53 local businesses have created one-off behind ...
VisitAberdeenshire goes purple for responsible tourism opportunity in North-east of Scotland
28/09/2023
VisitAberdeenshire is highlighting the value and worth of the ‘Purple Pound’ as part of a series of workshops and webinars to promote accessible and inclusive tourism. Estimated to be worth £17.1 ...
Trailblazing Tourism Development Programme returns for 2023/2024 designed to help businesses enhance the visitor experience
20/09/2023
VisitAberdeenshire has launched its latest Tourism Development Programme, designed to support businesses to develop skills to scale up and meet consumer demand. This year, VisitAberdeenshire will host digital marketing, responsible ...