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VisitAberdeenshire publishes annual review for 2023, supporting tourism growth in the North-east of Scotland
30/07/2024
VisitAberdeenshire today published its annual review, demonstrating the tourism organisation’s work to support the growing sector during the 2023/24 financial year. The regional tourism agency documented the impact of its ...
Scottish trio partner up to boost Aberdeenshire tourism
19/06/2024
A trio of iconic Scottish businesses have come together to drive tourism to Aberdeenshire in a collaborative campaign. Mackie’s of Scotland, Loganair and VisitAberdeenshire have partnered to showcase the ...
Economic impact of tourism in North-east of Scotland exceeds £1 billion
16/05/2024
New analysis of tourism data has highlighted the significant economic impact of the Aberdeen and Aberdeenshire visitor economy, valuing more than £1.1 billion of economic impact in 2023 alone. Latest figures from ...
Provenance Festival set to return in September 2024
14/05/2024
Provenance Festival is back for 2024, with VisitAberdeenshire welcoming North-east food and drink producers and businesses to become a key part of this year’s calendar of events. This year’s ...
Tourism business growth programme cohort graduate from trailblazing initiative
29/04/2024
Graduates of the Tourism Game Changer business growth programme have celebrated completing the latest round of the industry development initiative. Since its inception in 2018, more than 50 businesses have benefitted from ...
VisitAberdeenshire’s marketing campaign with Caledonian Sleeper generates nearly half a million pounds of visitor spend in the North-east of Scotland
18/04/2024
VisitAberdeenshire, the destination marketing organisation for Aberdeen and Aberdeenshire, has generated £500,000 of visitor spend as a result of a marketing campaign supported by Caledonian Sleeper. The digital campaign ran in ...
Spring into the city with VisitAberdeenshire’s latest promotional campaign
14/02/2024
VisitAberdeenshire is continuing to encourage North-east residents to explore Aberdeen city this spring, with its latest ‘Make a day of it’ promotion. VisitAberdeenshire’s multi-channel advertising campaign, delivered in partnership ...
VisitAberdeenshire seeks tourism businesses’ views on the last quarter
08/01/2024
VisitAberdeenshire, the regional destination marketing organisation for Aberdeen and Aberdeenshire, has launched its latest Quarterly Business Monitor survey to help understand the trading environment from October to December, and what ...
VisitAberdeenshire launches digital travel trade product guide
04/01/2024
VisitAberdeenshire has launched a digital travel trade product guide, the essential compendium of bookable experiences across North-east Scotland for inbound and domestic trade buyers. The guide is hosted on the ...
VisitAberdeenshire launches exclusive advertising opportunities for local businesses
04/12/2023
VisitAberdeenshire is offering businesses the chance to secure promotional space to a potential audience of more than 200,000 customers as it launches new advertising initiative. With a growing consumer database that ...